Sports & Investments

Serena Williams

Estimated Net Worth

$300 Million

Portrait of Serena Williams

Quick Facts

  • Full Name Serena Jameka Williams
  • Born September 26, 1981
  • Nationality American
  • Primary Sources Tennis Career, Serena Ventures, Fashion

Biography

Serena Williams is widely regarded as one of the greatest tennis players of all time. Beyond her 23 Grand Slam singles titles, she has built a successful business empire through strategic investments, fashion ventures, and brand partnerships.

Sources of Wealth

Tennis Career Earnings

~$100 Million

Prize money and appearance fees from her legendary tennis career, including 23 Grand Slam singles titles and numerous WTA championships.

Serena Ventures

~$120 Million

Her venture capital firm focuses on investing in companies founded by women and minorities, with a portfolio including successful startups and unicorns.

Endorsements & Fashion

~$80 Million

Long-term partnerships with Nike, Wilson, and other brands, plus her own clothing line and various business ventures in fashion and lifestyle.

Last Updated: August 21, 2025